Quackbeer | Cerveza Artesanal

  • Country
  • Author/s
  • Web
  • Disciplina: Graphic design and visual Communications
Project description

Beer created, produced and sold in a small community in Washington DC, USA. The small factory is located in Quackenbos, hence the beer was named in its honor. The main requirement of the project was the illustration. The challenge was in creating a brand that would stand out in a market where the number of locally produced beers is very high. The white neck duck is a migratory species, often spotted in the area and was chosen as the brand ambassador since the company was established by Brazilian and Salvadorian immigrants. An illustration was designed and color pallet variation was applied to it, to identify the five types of beer. Amongst the designed pieces: logo, monogram and label.

Biografía
Estudio de diseño con sede en San Salvador, El Salvador, fundado por Bárbara Raubusch. El estudio, con su filosofía "el diseño gráfico va primero”, produce una amplia gama de trabajos en múltiples disciplinas que incluyen packaging, branding, diseño web y marketing. El enfoque personalizado y la relación personal que mantiene con sus clientes ha permitido que sus trabajos destaquen a nivel internacional en países como Estados Unidos, México, Costa Rica, Guatemala, Nicaragua, Luxemburgo, Italia, Alemania y España, entre otros.